What does Vinay really do?.

I get asked this a lot, so here is the plain answer.

The work

I’m Vinay Kadam, from Pune. I run Webcof, a small studio I started in 2016. We build websites and help businesses get found on Google, run their ads, and keep their content and social media going. Most of our clients are in healthcare, real estate and manufacturing.

If you’re a clinic that wants more patients to find you online, that is the work I enjoy most.

What I do when I’m not working

I travel as much as I can, mostly treks and trips around Maharashtra and the Himalayas. I cook, because it’s the second best way I know to switch my head off. And I like starting projects. Turning an idea into something real still gives me a lot of joy.

One thing I keep learning

Endurance matters more than strength. The moment your mind says quit is usually the right time to push a little further. I try to remember that on a trek and at work.

Social media, honestly

I’ve installed and deleted social media apps more times than I can count. They can waste your time, or they can make you wiser. A good account can explain a song’s lyrics better than I ever could. The trick is staying in control of when I use them, not avoiding them.

Say hello

I like meeting new people. If something here made you curious, I’d like to hear from you.